About us

Mission Statement

Our goal is to provide a cohesive, economical media facilitating and enhancing positive economic growth in North Central Nebraska.  Our diverse rural area, with the Missouri River and South Dakota providing our northern boundaries, offers a wide range of opportunities, both in employment and in recreation.

We are a free, full coverage shopper circulated via the U.S. Postal Service.  Our tabloid size publication circulates weekly to 34 communities, all or part of 10 counties and over 12,000 homes. (See our map)  Rates for ROP (run of press) or display ads, classified ads and flyer insertion are available upon request.  Contact us by email, phone, fax or mail.

The O'Neill Shopper is located at 129 N. 4th Street in O'Neill, Holt County, Nebraska.  O'Neill is in North-Central Nebraska.  Major highways intersecting O'Neill are Highway 20, which runs east/west and Highway 281, which runs north/south.  We are 3/4 blocks north of the intersection of Douglas Street (Hwy 20-Main Street) and Hwy 281 (or the Big Green Shamrock) on the west side of 4th Street.  Major reference points include: Norfolk, which is 75 miles east; Grand Island, which is 100 miles south; and Omaha which is approximately 3 1/2 hours southeast.

O'Neill Shopper

129 N. 4th Street

P.O. Box 671

O'Neill, NE 68763



Fax: 402-336-3135


Monday - Friday 8 am to 5 pm